Eva Pulliam concentrates her practice in the areas of data privacy & security, advertising and marketing, e-commerce, and intellectual property.
Eva’s work focuses heavily on counseling clients regarding data collection, use, and transfer, as well as the development of appropriate internal and external-facing policies to govern such practices. For example, Eva works frequently with issues involving cross border data transfers and international data privacy law compliance. Additionally, she has experience with helping clients comply with US federal and state regulations that impact data collection, storage, use, and disclosures as they relate to children, financial institutions, and others. She also continues to review emerging laws in the privacy area as they impact clients’ data collection, maintenance, and breach procedures.
As a member of the advertising team, Eva also reviews advertising materials and advises clients on federal and state laws, including unfair and deceptive trade practice regulations enforced by the Federal Trade Commission (FTC) as well as FTC guidance related to green marketing, e-mail marketing, and telemarketing. Some of Eva's notable experience is in the area of online gaming and lottery regulations. Eva also has experience drafting and reviewing promotion rules for contests and sweepstakes, as well as assisting clients with prize fulfillment and other aspects of client promotions.
Eva’s work in the intellectual property group includes policing, clearing, registering, and enforcing clients’ trademarks. She also handles various matters, including domain name issues and infringements.